I was graciously granted a week of premium access to hot new audience research tool SparkToro in exchange for this sincere review. I’ve been following this project for some time, so was stoked to get in there and take a look around premium level features. This review is not paid aside from premium level access… Continue reading Audience Intel With SparkToro, a Review ⭐⭐⭐⭐⭐
Tag: Digital Marketing
It’s Time for a Digital Advertising Tax
Companies are using social media, websites, and digital TV to serve us all a massive amount of ads. Whether it’s an ad in a Google search result, a sponsored “Story” on Instagram, an ad served via your cable box, or a Hulu TV ad, we are being served digital ads constantly and no one appears… Continue reading It’s Time for a Digital Advertising Tax
Small Business Owners: You Need the Google My Business App
If you own or manage a local business, a business with a physical store front or a local service area, the new Google My Business app will help you control your business’s Google Maps listing! Here’s Google’s hype video on the newly updated app: Key Google My Business App Features Ensure business info is accurate… Continue reading Small Business Owners: You Need the Google My Business App
Yelp Won’t Save Itself, So Consumers Have To
(This article in an opinion piece on how Yelp or new Yelp users can work to improve Yelp as a service.) Yelp is fledgling. They’re advocating for antitrust action against Google in Europe and the US. They’re even participating in an anti-Google lobby which recently served this author a LinkedIn ad. These regulatory pushes are… Continue reading Yelp Won’t Save Itself, So Consumers Have To
How to Send People Directly to Your Business’s Google Review Page
Are you a business owner or manager of a Google My Business (GMB) listing who wants to send people directly to your review page on Google so they can leave a review? Here’s how: Step 1: Build a link to send folks directly to the GMB ratings page: Put the business’s “place ID” in this… Continue reading How to Send People Directly to Your Business’s Google Review Page
WordPress.com, Squarespace, GoDaddy Websites, Wix, and Weebly Pricing as of Spring 2018
This is literally a snapshot of pricing across major website platforms as of April 2018.
Why I Decided to Use WordPress.com for Oakfive.com
Edit: In January 2019, I switched this site to “self hosting” using hosting provider BlueHost, and wordpress.org as the site structure. This new configuration is dramatically cheaper, and gives me more control. No regrets! Here’s the write up on the switch to a self hosted wordpress site. Original Article On Selecting WordPress.com for this Site:… Continue reading Why I Decided to Use WordPress.com for Oakfive.com
10 Marketing Skills to Improve in 2018 via Digital Marketing Sage Larry Kim
If you’re a marketer, I recommend you give WordStream and Mobile Monkey founder, Larry Kim, a follow. He is a prolofic writer covering the latest digital marketing techniques in concise and digestible infographics, articles, and listicles. Here’s a great example of one of Larry’s articles: 10 Skills Every Marketer Should Master in 2018 10 Skills… Continue reading 10 Marketing Skills to Improve in 2018 via Digital Marketing Sage Larry Kim